I am struggling with niche and audience. Well, if you are reading this – you are my audience. I appreciate you! You probably stumbled on my blog via WordPress land or from my Twitter profile. Nonetheless, I still need to define who my audience is and how I can grow my audience. Perhaps you can help me?
- I’m a graduate student just entering the field of Art Therapy/Counseling. So I could brand myself as a graduate student. Or I would like to start building my professional image as an Art Therapist (who is currently in school.) So is my audience other graduate students who might share the same experience? Or is my audience the Art Therapy community? See the dilemma?
- Also, I’m a photojournalist – albeit on hiatus currently, but I still have skills and it is my artistic forte. Every art therapist will have an artist identity. In the real world, I would like to have clients who might need portraits done. How do said clients find me and why would they hire an Art Therapy grad student? Oh wait, this grad student is a professional photographer!
- Then there is papercrafting. I make cards, occasionally scrapbook, and dabble in mixed media. Oh yeah, and I am a Fun Stampers Journey Coach (#10520). I have been wanting to show cards on this blog and even easy how-tos that have helped me. However, is there a need for folks to see my papercrafting? I hope so!
More thoughts to come on this…
Thanks for any thoughts or insights…Good night all!